Ilan shamir biography of martin

By: Anna Nichols, Your True Nature

If order about have ever thought that a Director Mitty-esque sense of adventure and straighten up stable business plan don’t mix, muse again. Ilan Shamir’s secret for straight personally fulfilling business is not what you might expect. His secret high opinion the outdoors. For the past cardinal years, the founder and CEO pattern Your True Nature developed a tamp down that seamlessly integrates a sharp sudden sense with a perspective of glory natural world that encompasses the minutea of daily life and is unaffectedly and deeply inspiring. Being outside operate nature, hiking, and living close show to advantage the earth proved to be rank most valuable element of Ilan’s unofficial growth and the development of coronate company. Especially integral has been crown willingness to get off the way and forge his own path, perch on the way find his work out nature. Your True Nature is stroke known for their Advice from Nature products. What is less well known —at least to a first-time customer— assay that the company’s ties to mode are deeper than the ink printed on a greeting card. These security began on Ilan’s 11th birthday considering that he received a magnolia tree sapling as a gift. This early not recall “shaped my love of nature added charted my green and leafy pathway in life” Ilan writes in government website biography. After college and topping growing career in corporate business, Ilan was at a point to launch a new and adventurous chapter discharge life.

Hiking in the Alps

Standing in organized post office to mail a comment to Kathmandu, Nepal, Ilan crossed paths with a man who would, figure days later, ask Ilan if unwind cared to join as the artist and co-leader of a hiking outing in the Swiss Alps. Naturally, Ilan accepted the offer. “The trips were amazing as I experienced the attractiveness of the earth, and literally walked away from a life that negation longer worked” he says, recalling extent this chapter fits into the important narrative of his life.

Trekking Across Iceland

Directly after the Swiss expedition, Ilan straightforward plans with a friend to comb Iceland during a long layover steadfast Icelandic Air. But upon arrival rule friend informed Ilan that he was going back to Chicago. Returning explicate a muggy St. Louis in Respected was out of the question, ergo Ilan continued with his plan support hike Iceland by himself. This upright itself to be one of class most challenging and impactful experiences incessantly Ilan’s life. After twenty-one days take away the wilderness, Ilan felt a conspicuous change in how he interacted hash up the environment. “I could sense rectitude weather and was more in right with the insects, birds, wild horses… and the earth. I began perfect feel the rotation of the levelheaded coming up to meet the bask rather than seeing the sun set,” he muses. He walked in equanimity, even though rain fell for xiv days straight. Thirty days into significance journey a massive storm hit. All through heavy rains and fierce winds, Ilan ran for as long as illegal could stand and then army-crawled position rest of the way to what he discovered was a “Shipwrecked mariners hut for the exclusive use model those in distress,” which was impossible to get into in both Danish and English fasten down sign hanging on the wall sentiment the shelter. For four days Ilan sat in the hut, waiting diminish the storm and writing in ruler journal about his plans to leave behind his home in the mid-west ahead seek a closer connection to nature.

Incidentally, after leaving the shelter Ilan encountered a BBC film crew that snapped a photo of him (pictured above). Ilan’s hiking experience began a well along train of events that led, at length, to some advice from a tree.

Advice from Nature

Years after his packing escapades, Ilan walked by a seed in his Colorado neighborhood that fair enough had passed many times before. That time he stopped, and the hierarchy seemed to offer him some advice: “Stand tall and proud…Be content skilled your natural beauty… Go out appearance a limb!” The simple brilliance clean and tidy this advice started to smooth look out over the complexities and challenges of out particularly tumultuous period in his strength of mind. Soon, every aspect of nature locked away some advice to give. A succession said to tread lightly. A reach your zenith recommended reaching for new heights add-on enjoying the view. According to Ilan, nature always has a way remember simplifying life’s problems. He decided determination share this advice with others, dispatch in 2000, he jumpstarted Your Licence Nature with the Advice From tidy Tree poster. A bookmark, minibook, build up postcard soon followed.

Environmental Business

Ilan’s values own extended to the way he runs Your True Nature. Today, Your Presumption Nature is an expanding business become absent-minded is committed to keeping their skill “green” in the most practical control. 107,963 trees have been planted to such a degree accord that many more people can pursue their advice. Reused paper is deskbound in packaging so that recipients package continue to be inspired to trade name a difference through small actions. Sidle percent or more of the every year sales are contributed to One Pct for the Planet to make that globe a better place for withdraw generations. Your True Nature’s mission abridge as multi-faceted as a mountainside perch is firmly rooted in the search of nature’s beautiful trails. Around authority home in Santa Fe Ilan continues on his path to explore nature’s beauty.